MySpace account used by major motion picture distributor July 25, 2006Posted by Matsu in Information Technology, Technology, Web, Weblog.
It’s been said that teenagers today spend less time watching mainstream media than they do reading and posting messages on the MySpace web site and other social web sites like it. I suppose that’s why the promoters of the movie Step Up have created a MySpace account and filled their web page with advertising for the new movie. They even included a movie trailer in their page that plays automatically when you visit.
The reason I know about it is their television advertisement ended by telling the viewing audience to go to MySpace.com/StepUpMovie. They are driving people to their MySpace site.
I can’t help but wonder if MySpace is getting anything (like money) for hosting the promotional advertisement for the movie studios. This is probably not the first and it certainly won’t be the last. And, MySpace won’t be the last, either. Coming soon, Blogger and WordPress blog sites for the new summer blockbuster movies.
Oh, in case you were wondering, the StepUpMovie person already has more than 35,000 people who have added them as their ‘friend ‘ on their own MySpace page. Weird!